MUST HAVE business website items to create it successful and money earning.
If your company offers specific services or you have a good product ready to sell, the next step is preparing a successful online presentation. The best way to create the good presentation is to use the ready solutions like WordPress themes. Using the professional WordPress themes allows to building quickly a nice website that will attract potential web customers and give them a chance to find and see your product on the Internet.
What kind of business presentation would you like to create to come out against expectations? Show the product’s best features and functionality to distribution partners, retailers, media, and analysts or potential investors. Whatever the requirements of your services or product presentation are, consider our tips. They should be enough helpful to show your product’s real value and achieve your goal which is growing your business.
Business presentation - benefits of using a WordPress theme
Using a WordPress theme ensures a quick and easy installation. You can use a site's demo copy prepared for business WordPress theme and start working on your site immediately. After a successful installation, you'll be able to replace a sample data with your own content data.
It's important to mention that theme's layout is based on a Bootstrap grid and it's 100% responsive WordPress theme layout (adjustable on the desktop and mobile devices). Thanks to the theme's customizer included you are able to customize the design without using a code. Yes, it means exactly that you do not need to owe any programmer skills, you can modify an unlimited number of colors and fonts without any help. There are many useful theme's settings that you can configure. Another great advantage that WordPress gives you is a possibility to use many various ready to use shortcodes and widgets. All theme's areas a well described in the documentation.
Specify your objectives
Before launching a website with the services or product presentation, you need to first check out what your main purpose is. You should focus on the goal you are trying to achieve and build everything around this. If you do not already know what kind of audience you have, then you should identify them. The point is to hit directly to their concerns and interests.
Elements required for the product presentation website
Before you choose the WordPress theme for the product presentation website check if it allows setting the following site sections.
Features of your product - It's important to present the main features of your product. Features provide your customers with information about how good your product is. So it's a right way to explain advantages of your product. You can do this using simple but eye-catching icons in ready made WordPress widget which will emphasize diversity.
Remember that your consumers often choose products with the most features but also the each unique feature may provide a competitive advantage. Show off most popular, latest release or discounted products at the front page of your website.
Testimonials - website’s visitors are always looking for other customers comments and reviews. Before they decide to buy anything, need to check the experience of other customers. Show them with ready-made testimonials WordPress widget what people think about your services. If you are selling any products or goods than showing off testimonials is always right decision! What’s more? It’s always better when testimonials come from your customers directly - suggestions, reviews, comments or their experiences.
Counter - it’s an interesting feature that can be very useful for your website. You can show with counter WordPress shortcode how much people already trusted and liked your website, or how many visitors you have each day. Another option is to present a number of products, projects or employees - it’s upon to you.
Pricing tables - show the cost of your services / products. It can be the most important information for the customers. It’s recommended to show not only the prices but also include the detailed product description and inform about the potential future costs or anything connected with a purchase. Pricing tables are the right place to implement some “call to action” buttons and you may display them with simple counter WordPress shortcode. It can be profitable and also can attract potential sponsors or visitors that will decide to move forward with a purchase or order a subscription.
Company info - build a confidence among your website’s visitors. Present your employees along with their profiles. Profiles should include the personal information, some photos, and links to social profiles. This can cause a very positive reception and build a good reputation for your company.
Our partners - show off your business partners! Present a slider with logos of your company’s partners. This is great tactics to show who you work with and who has trusted you already.
Newsletter - the proven way you can drive your visitors to begin the relationship with your brand is to show a newsletter sign-up button (we used Newsletter WordPress plugin on the demeo site) in the visible place on your website. You can promote the benefits of joining the newsletter, but generally, it should be an easy process and asking for too much information is not recommended.
Contact - show you contact details - company address, email address, phone number or install the contact form. It’s the most important thing for your company website! The whole information needs to be presented in an attractive and transparent way. What can you do more? There are some elements that can be very useful - you can use a box with a possibility to sign up for your newsletter. Showing the set of icons directing to company social channels (Facebook, Twitter, Google+, Pinterest, Instagram and more) is also a very good solution.
All these elements listed above are available with the business WordPress theme, feature rich WordPress theme purposed for a professional services presentation. Take your services business website to a whole new level. A good looking and functional website can be a huge advantage to have over your competitors.
Using business presentation WordPress theme you can easily select which widgets you want to use and assign them to the theme’s layout position. We encourage to check the demo sites - you can find there two different demo versions of this theme. The first version was created for a company services presentation and the second version for a professional product presentation.
Show off your company services
Each modern website requires presenting good-looking, high-quality images. In this case, the right way it to present slides or galleries connected with offered services. The main point here is to catch the attention of visitors by presenting them the possibilities of your offer. Create and show visible and recognizable slides along with the titles, subtitles or links. It’s always good to present snapshots of your products. That is the chance for website’s visitors to see what they want to buy and can help them to make a decision.
Currently, there are many possible ways of using a gallery solution, for example, image carousel with the scroll wheel or next/prev buttons. It's the ready-made carousel WordPress widget with several useful options to configure and unlimited items to add.
Adding eye-catching videos is a great idea too. Videos are currently a very popular marketing tool and a web trend. Videos can be used as the element of product’s description or you can make a section only with them. Videos can be uploaded directly from your hard disk or imported from YouTube or Vimeo channel. We have used free simple tabs WordPress plugin created by our team :)
The very popular way to introduce services is to present items like:/ a most popular service, the latest introduced services or latest discount offers. We can not forget about the tabs. Displaying your content in tabs is just an another powerful way of attracting future customers. Tabs may display plain text, responsive embed video or images.
Summary: WordPress theme to present your services
Offer your website’s visitors the best possible user experience. It’s a simple step by step guide but a key issue leading to leave a positive impression. If you are using a professional theme for WordPress, you can easily build and then launch a website presenting your commercial offer - services or products. Creating a unique presentation purposed for your brand is now possible because of fantastic features implemented in a business WordPress theme.